How It Works

Sigstr Relationships delivers relationship intelligence that keeps Sales and Marketing aligned and hyper-focused on your most important locations, contacts and accounts. With your company’s relationships at your fingertips, you can select the right audiences and watch those relationships grow. Now sales and marketing have a shared source of truth, allowing you to build, track, and perfect your account-based engagement strategy.

When marketers can explore relationships with contacts and accounts and watch how they trend, they’re able to do amazing things like…

  • Generate  location specific lists of your company’s best contacts for event marketing.
  • Watch how relationships inside target accounts improve or degrade over time to maintain sales momentum.
  • Ensure your account-based marketing initiatives are in line with sales activity.
    Build powerful lookalike and retargeting audiences.
  • Request warm introductions to key contacts or accounts from the people you both trust.

Setup

Step 1

Follow the instructions sent by your Sigstr admin inviting you to use Sigstr Relationships. If you're already logged into Sigstr Relationships, skip this step. 

Step 2

Install Sigstr Connect, Sigstr Relationships' Chrome Extension. Find the extension here. 

Step 3

Once you're logged in, start using any of the Sigstr Relationships features available to you.

Sigstr Relationships Features

Relationship Intelligence

  • See all the relationships your coworkers have with a specific company or contact.
  • Understand the strength of those relationships.
  • Learn how those relationships have improved or degraded.
  • Create warm introductions through the people you both trust.

Learn more here

Location Intelligence

  • Build powerful location lists where people actually are.
  • Understand the aggregate strength of your company’s relationships in an area.
  • Make travel more productive by meeting with the right people.
  • Plan better sales territories and field events based on network strength within locations.

Learn more here

Account-Based Intelligence

  • Visualize the relationships your team is developing within key accounts.
  • Understand the aggregate relationship strength your team has with an entire account.
  • See which contacts with accounts you know best and which you need to know better.
  • Run highly personalized account-based marketing plays.

Learn more here.


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